An inspiring political plot line
In a fascinating peek behind the political scenery, the McClatchy Newspaper chain profiles the guy who got the ball rolling on California’s Proposition 87 — the attempt to hit giant oil companies with higher state taxes.
Turns out, he’s a “low-rent screenwriter” named Anthony Rubenstein, who has no previous political experience.
Rubenstein tells the McClatchy reporter, Laura Mecoy:
“I’m just a regular guy with a big idea … It’s something I started with a cell phone and a laptop.”
Once he got the idea, Rubenstein doggedly “cold-called” many influential people around the state, trying to get them interested. He explains:
“There were a lot of people in this whole process who blew me off … I don’t have any hard feelings about it because I was a guy out of nowhere.”
Whether or not you like his idea, got to admit, it’s a heckuva Hollywoodish story. He turned his opening act into a campaign, persuading more than a million Californians to sign petitions to put his idea on the November ballot. He’s found backers who’ve shelled out millions of dollars for Prop 87 ads, and provoked the oil companies to open their money spigots for ads against it.
For the McClatchy piece, click here. For more background, check my earlier post on Prop 87.
Message Alert: It could happen anywhere. You could do it.
And in the Help Yourself Department: Rubenstein has also created a job. For running the Prop 87 campaign, so far, he’s collected a salary of $142,800.