A Sequel for Brokeback Mountain?
Wyoming is getting a boost in tourism thanks to “Brokeback Mountain,” even though the stunning romantic scenery displayed in the movie is actually Canadian. According to the AP, movie-related tourism can be big business:
“Tourism officials have long known that a good movie can attract tourists. Store owners in Livingston, Mont., say customers still come to see the area where ‘A River Runs Through It’ was filmed, said Sten Iverson of the Montana Film Office; New Zealand is banking on ‘Lord of the Rings’ tours; ‘Sideways’ didn’t just create a demand for wine tours around Santa Barbara, Calif., it boosted sales of certain wines.”
Even though all of “Brokeback’s” scenery is located in the wrong country, the movie’s success still creates an opportunity to give filmgoers a taste of a more authentic Wyoming. After all, even if Wyoming can’t provide the right mountains for Ang Lee, it can provide a stunning backdrop of gas wells and drill rigs for the “Brokeback” sequel. I’m seeing a heartwarming story of love, crystal meth and hard labor in the Upper Green River Basin, something along the lines of “Brokeback Drill Rig” or “Brokeback Mountain 2: Roughnecking.”
With a little media-nurtured tourism, well pads don’t have to be the icons of a boom-bust industry. They could be the foundation of sustainable economic development.